The Brand
Bolt Cleaning Services is a company dedicated to providing top-notch end-of-tenancy cleaning services, specifically targeting university students. Their mission is to build a trustworthy relationship with first-time renters and ease the stress of moving out by offering reliable and efficient cleaning services.
The Challenge
Bolt Cleaning Services needed a rebrand to break into the end-of-tenancy cleaning market. They aimed to create a brand identity that resonated with university students, portraying trustworthiness, friendliness, and reliability. The branding had to be approachable yet professional, making students feel at ease during the often stressful moving-out process.
Solution
The final brand identity for Bolt Cleaning Services is a result of a thorough ideation process. The logo features a clean and friendly design with a bolt symbol to represent speed and efficiency. The modern, readable typeface and vibrant colour palette convey trust and energy, making the brand approachable and student-friendly.
This process ensured that every design element was thoughtfully crafted to reflect Bolt Cleaning Services’ mission of providing a trustworthy and efficient service to university students, helping them feel at ease during their move-out process.
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Working with Jed on our rebrand was a fantastic experience. We needed a brand identity that resonated with university students and conveyed trust, reliability, and ease. Jed took the time to understand our mission and target audience, translating our vision into a clean, modern, and approachable brand. The new logo and branding have received amazing feedback from our clients, helping us stand out in the competitive end-of-tenancy cleaning market. Jed’s creativity, attention to detail, and collaborative approach made all the difference. We couldn’t be happier with the results!
